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Counter-Strike: ADIDAS steps into eSports

By: Michael Lau - Published February 10, 2006 at 1:14 AM UTC - Writer Archive

World renowned sporting goods company: ADIDAS took a big step yesterday in signing a two year contract with South Korean E-Sports club SKT1.

SKT1 is the gaming division of one of South Korea's largest Telecom Company; SK Telecom and is known for their strong StarCraft players such as GoRush as well as the only Korean gaming club to recruit players from China to play professionally in South Korea.

Their next big event they are planning on attending is the Sky Pro League 2005-2006 Grand Finals. ADIDAS will sponsor the gaming club with clothing apparel in their future attendance at national and international events.